Winner of the 800-CEO-READS Best Marketing Book of 2015Why do some companies create such strong affection for their brands that their customers are compelled to become active brand champions? Is there a secret?
Until recently, profit has been the driving force for most business decisions. However, business leaders must now look more widely at their actions to assess the impact of these on people both inside and outside the organization as well as the environment.
Our economy is designed by the 1 percent, for the 1 percent. This book offers a compelling vision of an equitable, ecologically sustainable alternative that meets the essential needs of all people.
In the ever more urgent quest for sources of renewable energy, meet the man boldly harnessing the natural forces that could power America’s future.
The United States is in the midst of an energy transition. We want to embrace renewable energy sources like wind and solar, and rely less on dirty fossil fuels.
How we can invent--but not predict--the future of cities.
Increasingly, business leaders are tasked with developing new products, services, and business models that minimize environmental impact while driving economic growth. It's a tall order--and a call that is only getting louder.
An essential guide to sustainable development for students and practitioners
Build a better society through happiness policy
Thomas Jefferson said that "the purpose of government is to enable the people of a nation to live in safety and happiness." Yet only now, 270 years later, is the happiness of citizens starting to be taken seriously as the purpose of government.
Companies are increasingly facing intense pressures to address stakeholder demands from every direction: consumers want socially responsible products; employees want meaningful work; investors now screen on environmental, social, and governance criteria; "clicktivists" create social media storms over company missteps.
Energy can and must work better for Africans.
Billions at Play, the follow up to NJ Ayuk's Big Barrels, tells us how. As OPEC Secretary General Mohammad Barkindo says in his foreword, Ayuk is a dreamer. But he is a dreamer with an action plan and through this book, he gives Africans the tools to get more from the energy industry.
This is the story of Leah Garcés's fight for better treatment of farmed animals, as she works with farmers, suppliers and restaurant chains to end factory farming for good.
Surviving the Future is a story drawn from the fertile ground of the late David Fleming's extraordinary Lean Logic: A Dictionary for the Future and How to Survive It. That hardback consists of four hundred and four interlinked dictionary entries, inviting readers to choose their own path through its radical vision.