Rick Ralston started his graphic design career 15 years ago with The
Coca-Cola Company in Atlanta. He now develops automated systems and
provides technical support for the company's packaging graphics
group. He lives with his partner Julie and more animals than seems
strictly necessary in the beautiful wilds of Georgia. He also writes
an automation blog at www.theAutomatist.com.


Adobe Creative Suite 3 has fantastic tools for minimizing the drudgery of
graphics production work: The key is to make your computer and Photoshop,
Illustrator, and InDesign do rote tasks for you. And although the concept of
automation may sound intimidating, it doesn’t have to be. Learn what
automation is, why it’s as natural as breathing, and how it can take over
routine work, freeing you up to be creative.

·     Combine customer data with graphics for personalized communications

·     Customize hundreds or even thousands of illustrations or layouts in
one pass

·     Record tasks with macro-like Actions in Photoshop and Illustrator,
then reuse them with multiple files

·     Learn how scripting languages like AppleScript and JavaScript can
automate complex workflows, even ones with varying conditions 

Publisher: Pearson Education
Distributor: Pearson Education
Publication Date: 08-13-2007
Pages: 256
Measurements: 9.1in X 7.45in X 0.456in X 526gr